1. Main selling point of design

• Shoulder sleeve design, two ways of wearing: on as a cap sleeve or off the shoulder

• Classic draped bodice: harkens back to 1950's femininity

• Full coverage bottom: retro brief silhouette allows for comfort and confidence when worn with sheer skirts or pants

2. Conventional selling points

• All in one: outerwear body shaping bra-free underwear-free

  o Waist and abdomen: built-in body shaping mesh, effectively shaping the waistline; 2 layers of mesh in the midsection, supporting and flattening the tummy. 
  o Go bra-free: bust support design, built-in elastic band under the bust. Side cups are added to lift and create a beautiful bust-line.
  o Underwear-free: two rows adjustable snap design, adjustable, easy access in the bathroom; cotton-lined crotch for breathable comfort

3. Other design selling points

• Wearing: can be worn with skirts, pants, or jeans for any occasion.